Job Summary
DYB Africa is seeking a creative, strategic, and results-oriented Social Media Manager to manage our online presence and strengthen our brand across digital platforms. The ideal candidate will be responsible for developing engaging content, growing our online community, increasing brand awareness, and generating quality leads through effective social media marketing.
Key Responsibilities
Develop and implement a social media strategy aligned with business objectives.
Create, schedule, and publish engaging content across Instagram, Facebook, LinkedIn, TikTok, and X.
Design graphics, write compelling captions, and produce short-form videos and reels.
Plan and manage a monthly content calendar.
Monitor and respond promptly to comments, direct messages, and customer enquiries.
Grow followers, engagement, and overall brand visibility across all platforms.
Collaborate with the sales and operations teams to promote company services, campaigns, and customer success stories.
Monitor social media trends and recommend innovative content ideas.
Track campaign performance using analytics tools and provide monthly performance reports.
Ensure all content reflects DYBs' brand voice and standards.
Preferred Skills
Social media advertising and campaign management.
Basic photography and videography.
Knowledge of SEO and digital marketing best practices.
Creative thinking with strong attention to detail.
Ability to interpret analytics and translate insights into improved performance.
What We Offer
Competitive salary.
Career development and learning opportunities.
A collaborative and growth-focused work environment.
Opportunity to contribute to the growth of a leading logistics company.
How to Apply
Interested candidates should submit:
An up-to-date CV
A portfolio or links to social media pages managed
A brief cover letter highlighting relevant experience to hr@dyafrica.com
Only shortlisted candidates will be contacted.
Requirements
Bachelor's degree in Marketing, Communications, Mass Communication, or a related field.
Minimum of 2 years' experience managing social media for a business or brand.
Strong content creation, copywriting, and storytelling skills.
Proficiency in Canva, CapCut, Adobe Creative Suite, or similar content creation tools.
Experience with social media scheduling and analytics platforms.
Excellent written and verbal communication skills.
Strong organisational and time management skills.
Ability to work independently and meet deadlines.
Experience in logistics, freight forwarding, transportation, or e-commerce is an added advantage.
